Pakistani drama fans are in for another emotional ride as ARY Digital launches its latest serial “Inteha”, a daily soap that brings family relationships, betrayal, and emotional struggles to the forefront. Directed by Rao Ayaz Shahzad and written by renowned writer Nadia Ahmed, Inteha promises to keep viewers hooked with its intense emotional storytelling and complex characters.
The drama first aired on May 19, 2025, and has quickly started building a loyal audience. Unlike typical dramas that only revolve around love stories, Inteha dives deep into the darker realities of family life—where not every smile hides happiness.
Plot Overview – A Story of Hidden Wounds and Shattered Trust
The story of Inteha revolves around two intertwined families, both of whom appear perfect on the outside. They smile, they share meals, they celebrate events together—but beneath the surface, old betrayals, jealousy, and greed begin to surface.
At the center of the story is Asad (played by Subhan Awan), a caring and loyal son who tries his best to keep his family united. He believes in family honor and sacrifice, but as events unfold, he learns that the very people he trusts the most have been hiding painful truths from him.
Enter Anum (or Uroosa), played by Zainab Mazhar, a grounded young woman with firm moral values. Coming from a middle-class background, her character stands as a contrast to the elite family politics that Asad belongs to. As their relationship deepens, love becomes complicated by the betrayal of those around them.
The tagline of the drama perfectly sums up the plot:
“Not every smile hides happiness… some hide betrayal.”
Main Cast – A Powerful Combination of New and Veteran Talent
1.Subhan Awan as Asad – The honest, family-oriented hero struggling to save his relationships.
2.Zainab Mazhar as Anum/Uroosa – A symbol of simplicity, grace, and emotional strength.
3.Sehar Afzal – Adds emotional layers to the family dynamics.
4.Furqan Qureshi – Plays a pivotal supporting role that stirs conflict.
5.Janice Tessa – Adds youthful freshness to the cast.
6.Veteran Actors:
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Javed Sheikh – The authoritative elder of the family.
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Atiqa Odho – The mother torn between pride and protection.
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Sabreen Hisbani – Emotional and complex, bringing depth to family politics.
Creative Powerhouse Behind Inteha
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Writer: Nadia Ahmed (known for dramas like Mann Aangan, Dil Hi Tou Hai)
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Director: Rao Ayaz Shahzad (Rising talent known for character-driven narratives)
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Production: Big Bang Entertainment – the production house led by Fahad Mustafa and Dr. Ali Kazmi, famous for delivering hit dramas.
Themes Explored in Inteha
Family Betrayal – When your own family hides secrets that break you.
Love Versus Loyalty – When love forces you to choose between happiness and family unity.
Class Differences – Anum’s humble background versus Asad’s influential but toxic family.
The Breaking Point – What happens when silence is no longer an option?
Broadcast Details
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Channel: ARY Digital
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Schedule: Daily, 7:00 PM (Pakistan time)
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Streaming: Available on ARY ZAP and official ARY Digital YouTube Channel after airing.
Public Response and Social Media Reactions
Viewers have already started praising Inteha for its emotional depth and relatable family conflicts. Social media is filled with positive comments about Subhan Awan’s natural acting and Zainab Mazhar’s powerful expressions.
Some fan reactions:
“Finally a daily soap that talks about betrayal in a real, relatable way!”
“Subhan Awan is carrying this show—what a brilliant performance!”
“Nadia Ahmed’s writing never disappoints. Can’t wait for the next episode.”
Daily Format, But Not Typical – It’s not just filler episodes; Inteha brings new twists every day.
Fresh Lead Pair – Subhan Awan and Zainab Mazhar’s chemistry feels natural and believable.
Veteran Power – With big names like Javed Sheikh and Atiqa Odho, the performances are nothing short of brilliant.
Emotional Realism – This isn’t just a story; it reflects what many real-life families go through—love, sacrifice, betrayal, regret.
Final Thoughts
In an entertainment market filled with repeated plots and glamour-only shows, Inteha brings real emotions back to Pakistani drama screens. The daily dose of suspense, family politics, and heart-wrenching choices makes it a must-watch for drama lovers.
As more episodes air, viewers can expect deeper emotional conflicts, hidden motives being exposed, and a powerful clash between love and betrayal.
Will Asad be able to save his family from falling apart?
Will Anum sacrifice love for family honor—or fight for her happiness?
